Ducati used the Laguna Seca MotoGP to harness the selling power of Nicky Hayden in the US and used the event to launch the “848 Nicky Hayden Special Edition” sportbike. Hayden’s race livery was also used to drive up awareness of the new Ducati launch. The Ducati 848 Nicky Hayden SE will be priced at [...]

If you enjoy our post, feel free to subscribes to our rss feeds